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The Science of Serums: How Face Serums Can Transform Your Skincare Routine

The Science of Serums: How Face Serums Can Transform Your Skincare Routine

Skincare has become the cornerstone of holistic self-care for all the right reasons. In addition to being an excellent way to relax yourself, skincare can have lasting and noteworthy results that can positively reinforce your skin health and overall confidence. In this blog, we will talk about what are face serums, and discuss their dynamic place in your skincare routine. 

What Are Face Serums 

A face serum can be defined as a lightweight and targeted skincare product that is rife with a lot of benefits for specific skin concerns. The active ingredients in face serums can work wonders for your skin and help you achieve the skin results that you have always yearned for. 

How Does A Face Serum Work

If you are wondering about how to experience the rewarding benefits of face serums, you must remember that consistency is the key when it comes to results. This is true for skincare in general as well. 

Different face serums for skin concerns have smaller molecules of the respective ingredients, that facilitate easy penetration into the skin and resounding results. They are very dynamic in terms of their usage and you can use them in synergy with moisturisers for added benefits. What needs to be tempered while integrating your skincare routine with serums is that these can be used as a substitute for moisturisers. They work best as a layer beneath your moisturisers. 

What Are Some Of The Key Ingredients In Face Serums 

Some of the best face serums for skin concerns will have the following as one or more of their key ingredients:

  • Hyaluronic acid 

Hyaluronic acid can enhance the elasticity of your skin and work like a dream on wrinkles and other signs of premature skin ageing. (1) This ingredient hydrates your skin and locks in the moisture to make it look more supple. 

  • Vitamin C

Vitamin C is the superstar of skincare. It is an antioxidant that can protect your skin from cellular damage due to the activity of free radicals. Consequently, this ingredient has a notable impact on hyperpigmentation, dark spots, sun damage etc (2)

  • Niacinamide

Face serums containing niacinamide can significantly improve the texture of your skin. It can also boost skin elasticity and help you achieve a youthful and radiant complexion. (3)

  • AHA, BHA and PHA

Alpha hydroxy acids, beta hydroxy acids and polyhydroxy acids are natural skin exfoliators that can be beneficial for addressing and alleviating skin issues like photoaging, wrinkles, acne etc. (4)

Benefits Of Face Serums For Your Skin 

Let us explore some of the most remarkable benefits of face serums that will compel you to add them to your skincare routine:

  • They Help In Skin Hydration 

The active ingredients in serums such as Hyaluronic acid can help in deep hydration, which can keep dryness and flaking at bay. It also helps in reinforcing your skin’s barrier to keep the moisture levels intact. 

  • They Facilitate Softer Skin 

Owing to the small-molecule composition of face serums, they are able to penetrate deeper into the skin thereby, revealing a smoother skin tone and texture. 

  • It Can Rejuvenate Your Skin

A hectic day at work or a poor night’s sleep can evidently reflect on your face if you do not take proper care of your skin. The prodigal ingredients in face serums can help you target specific skin concerns. It can also boost cell renewal to make your skin look fresh as a daisy! 

  • It Is An Ideal Product For You If You Have Open Pores 

If you happen to have enlarged and open pores, we understand that it can be quite an uphill task for you to handle them while doing make-up or skincare. Articulately chosen face serums can penetrate deep inside your skin without clogging your pores. 

How To Choose The Correct Face Serum For Your Skin Concerns 

Proper intonation about the active ingredients in serums is paramount for choosing the right product for your skin type and texture. We have put together a list of face serums from 3AM for your reference:

  •  Vitamin C Serum with Lactic Acid 

Endowed with the goodness of Vitamin C and lactic acid, 3AM Vitamin C serum is well-suited for those who have dark circles or under-eye pigmentation. It is also an excellent pick for those who wish to achieve an even skin tone and radiant complexion. 

  • Hydrating Serum with Hyaluronic Acid & Ceramides

This hydrating serum combines the benefits of Hyaluronic acid with the moisture-holding properties of ceramides. (5) This works like a charm to enhance skin elasticity and improve its moisture levels. 

  •  Exfoliating Serum with 5% AHA, 2% BHA and 2% PHA

3AM exfoliating serum with 5% AHA, 2% BHA & 2% PHA can be used every day. It will dissolve the clogged pores and reveal a seamless complexion and glowing skin. It also targets acne, pigmentation, Melasma and dark spots effectively. 

  • Anti-Acne Face Serum with Niacinamide

If deeply pitted acne scars have been worrying you sick, try out 3AM’s anti-acne face serum with niacinamide. Not only will it make your skin clearer and smoother, but also impede the onset of acne and skin breakouts. 

How To Incorporate Face Serum Into Your Skincare Routine 

To avail the benefits of face serums, you must always use them in the following manner. 

  • You can use your face serum as a part of your morning and night time skincare routine. 
  • Start by cleaning your face and patting it dry. 
  • If you wish to apply a toner, this would be the right time to do it. 
  • Once the toner gets absorbed by your skin, you can apply a few drops of face serum to your face and neck. 
  • Dab it gently onto your skin and allow the product to properly penetrate your skin. 
  • Top it up with a moisturiser for added moisture and hydration. 
  • You can use a vegan sunscreen and other skincare products post that. 


When we talk about the science of serums, we realise that their intricate formulation and small molecules can play a potent role in helping your skin realise its true potential in terms of tone and texture. 

No matter if you are just starting your skincare journey or have been at it for years, empowering your skincare routines with serums can be the perfect thing that will take you a step closer to the skin of your dreams! 

The above mentioned face serums from 3AM can be your trusted alley as you set forth your skin care journey in motion. 

Frequently Asked Questions On Face Serums 

How do serums work?

Serums have smaller molecules that can penetrate deeper within the skin layers and work on various skin concerns like pigmentation, clogged pores etc. Use pregnancy safe vegan face serums for your skin concerns.

Why are serums more effective?

Face serums have a higher concentration of active ingredients in smaller molecules that makes for easy and deep skin penetration. Therefore, face serums for skin concerns are highly effective. 



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